The lack of a question mark in my headline would not cause anyone here to disengage their brains Oh sure it would rcade. Though I don't think it's your job to put the question mark in (I believe in the individual's responsibility to examine the facts) many readers will take such a statement as fact. "have you heard? runner's world is a racist publication". I've already given examples of people taking it as fact with no more research than reading the post, and these are people familier with the state of claims on the internet. I'm guessing you think they're exceptions or your ignoring them, but if someone is accused of possibly being a pedophile and then a week later it comes out that they are not, you know as well as I do they will always have that word floating around them, no matter if it's right or not. If we were talking about an individual, more people would care, but we're talking about an evil corperation, so we let it slide. This is a discussion, most else I've read is not. If you think the boycott call is groundless, say so. That's a more compelling argument than to suggest we shouldn't even be having this discussion about the magazine. I don't think it's groundless, as much as misguided, and as I said before, I'm fine with discussion. I'm fine with this discussion. I'm not fine with a kneejerk accusation of racism, which is where most "discussion" resides. Looking at the cover copy of some issues I find skimming the web, I see headlines like Heroes: 8 Runners Who Inspired Us, Heroes of the Boston Marathon, and Training Tips from the World's Fittest Athletes. Look at this months issue. It's a white model. Who knows if he even runs. I can appreciate your research, but as someone who has read the magazine off and on for many years, it's never been about the top runners. If the cover was featuring marathon champions and excluding black runners, great. That's not the case. That's probably my biggest problem, reading comment after comment that shows the commenter hasn't read the magazine. And I might add that the 'boycott' and post was about the cover, not anything else.s But my strongest opinion is this: the editors are idiots for putting a bunch of soulless people who look like Soloflex infomercial models on the cover month after month. And I agree with you rcade. But this is not about race. I don't look like that model, and I doubt many members here do either. Runner's World, like just about every magazine in the world, is trying to appeal to their audience. But we're going to pick on runner's world because (even though it's not what the magazine is about) in high level running black people dominate. I would love to see more diversity on Runner's World, as I would on every magazine. I don't enjoy arguing this topic because in many ways I can't win. What I'm arguing is not that more diversity isn't needed on every magazine, and many aspects of popular culture, but that this is a a case of marketing rather than racism. I can go down the line at barnes and noble and every single magazine has someone on the front who looks like their intended audience, black or white. But runners world is treated different because at the top of high level racing the best runners are black, even though runner's world audience is not, and even though the magazine has never been about high level races. Espn magazine has to run the top athletes on the cover. If they ignored them the magazine would fail. Runner's World doesn't need the top athletes because it was never about top athletes. I think it's great that the original author is teaching inner city kids, but it doesn't change my opinion that though his heart is in the right place, his energy couldn't be more misguided. There are a lot of factors at play here, it's a deep subject. But our country is obsessed with race, and calling for a boycott on runners world is much easier and will get more attention than actually talking about the problem as a whole. In the end, this may end up with different races on the cover, and that's great. Maybe it's a case of the end justifies the means. I hope so. then there's an eager market there that can be filled by someone else, be they Running Times or some other magazine. Yes, you're right. There's a whole market of african american people waiting for a running magazine. You should start one. Seriously, and this probably comes from you never reading the magazine and never going to a race, but you're a long ways from reality. Then again you believed it from the moment you read it, which is my problem with this whole thing in a nutshell. Take the extreme views out of both sides and maybe with discussion we can get somethingn done.
And I might add that the 'boycott' and post was about the cover, not anything else.s I'm talked out, but I have to mention that on this point you're mistaken. From the original post:
"Not one dark-skinned person has graced the cover, nor has been featured in a prominent full-length article in the more than two years I've been sampling the publication on the newsstand and receiving it at home."
His beef isn't just about the cover. Looking at a few old covers of the magazine from the '70s and '80s yesterday, I think
Runner's World used to be a lot more about real runners and real marathon champions.
(First of all, 20 races doesn't make anyone Frank Shorter, though I'll admit that it's about twice as many as me. Secondly, where are you competing? At the Pittsburgh (deceased) and Baltimore Marathons, no one's going to compare it to Freak-nik(sp?), but finding people of color wasn't a task, either.) Why assume that (a) everyone immediately jumped on this boycott bandwagon; and that (b) no one in this discussion has read the magazine or run seriously prior to this? Why ignore links that contradict the notion that the RW does nothing with world-class competitions? And yet, the boycotter is the one making kneejerk accusations? I think we appreciate the fact that marketing has a LOT to do with the decisions that are made. But marketing-minded decisions and race-minded decisions are not mutually exclusive. We understand the difference between Running World or Bicycling and Velo News or Running Times. But we also understand the difference between an explanation and an excuse. It sounds like some are saying that decisions- makers at RW have decided that its readers connect the sport with "Caucasian", despite the truth, but that none of those people making decisions make that same connection for themselves. I'll admit that I have a tough time with that.
And yet, the boycotter is the one making kneejerk accusations? Jackhererra, I mentioned earlier that I was pleasently surprised that some members/people were not jumping on the band wagon. I also never said that runner's world had nothing to do with world-class competitions. I said it wasn't their focus. Look no further than this months issue for proof. I also never said no one here reads runner's world. But it's obvious with some remarks, basically saying "I don't read runner's world but...". In my opinion that needs to be pointed out. Yes, you can do research but it's not the same as reading the magazine over the years, although I think rcade is completely correct with his last response about how the magazine "used' to be. Rcade is the excepton however. I doubt many who don't read the magazine will look into it further. It sounds like some are saying that decisions- makers at RW have decided that its readers connect the sport with "Caucasian", despite the truth But that IS the truth. Yes, it's a sweeping generalization. There will be many exceptions, several mentioned in this thread. But for the most part, the long distance running crowd that runner's world is going after is white. Marathon, running clubs, 5Ks, 10Ks, triathlons, runner's world subscriptions, you name it, dominated in participation by white runners. Why is that so hard (or wrong) to admit? I'm with rcade in that I really having nothing to add. No minds will be changed. But for the record all I'm saying is that runner's world is no different than espn magazine, martha stewart, pcworld, chess world, knitting world, ebony or almost any other magazine on the stand. They put a representative of their audience on the cover, and in a hobby magazine, which is what runner's world has become, stories on people who are similar to the readers. People are holding runner's world to a different standard because in the professional world of long distance running african runners are at the top. But despite bringing up examples, which are the exception, runner's world today is not about top level winners. The person who jumps to a racism charge to me is no different than the unemployed white guy pointing at a new black hire as "taking" his job. It's a simplistic view, a way of viewing things that most people leave behind when they grow a little older. Bottom line, I think it would be wonderful if runner's world would take on a more worldly view on running. It wouldn't hurt their sales (most of these "Mr. and Mrs. Avoiding-Obesity-In-White-
Middle-America" runners, as chicobangs puts it, are some of the warmest, most intelligent people I've met.) and might even help them. But I don't think there's a racist aspect to it at all, and I certainly don't think it's the job of runner's world to pull in other demographics of readers/runners, even if it's in their best interest.